Beyond a Flashy CRO

If you're exploring conversions rate optimization services, you've probably noticed a common pattern, many of the eye-catching case studies on Google don't live up to their hype. At Kaiho, we assert that enhancing conversion rates through split testing is not a one-size-fits-all solution.

Instead, your CRO strategy should be custom tailored to align with the specific needs of your company.

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The KAIHO Approach

Our conversion rate optimization strategy initiates with a comprehensive grasp of your business, delving into your sales funnel and discerning the distinct conversion dynamics for each of your services and products. This involves in-depth scrutiny of Google Analytics, conducting heuristic analyses on crucial pages, and implementing on-site heatmaps to formulate hypotheses for split testing. Only through this meticulous process we can ascertain the most effective sequence and implementation of tactics.

Sound thorough? We think so too

Ultimately, when implementing conversion rate optimization strategies on your website, achieving substantial and lasting improvements necessitates robust hypotheses.

We prioritize thoroughness as the singular approach, aiming to transform your tests from a failing rate to a winning one - that's our objective.

Our CRO
Methodology

Upon delving into your data and establishing hypotheses, we employ a process to guarantee alignment and streamline execution. Your lead CRO strategist will spearhead the initiative, collaborating with our internal teams to seamlessly transition your testing from concept to production.

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Project Scroping

Before initiating and CRO tactics or constructing a split test, we generate scoping documents to guarantee consensus on rationale and approach. Our standard scoping document comprises qualitative and quantitative justifications for the test, details about the test location and targeted audiences, expected timelines for data maturation, and the metrics used to validate or refute the hypothesis.

This ensures that everyone is informed and committed to the process when a concept transitions to production.

Integrated Design Services
Variation Experience
Results Analysis

Which approach is the right fit for your business?

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Landing Page Optimization

When running a paid advertising on search engines and guiding traffic to a dedicated landing page, the decisive factor between success and failure often lies in the on-page experience aligning with the ad.

Our optimization service for landing pages concentrates on positioning local and lead-generating businesses for success, ensuring the creation of high-performing landing pages that generate the leads you prioritize.

CRO

Did you realize that split testing is not a compulsory element of conducting CRO initiatives? Whether you're initiating CRO efforts, dealing with traffic constraints, or seeking fresh perspective on your web experience, the limitations in speed and cost associated with split testing might be a concern. Our research program offers insigjts through the examination of user behavior, analytics, and our collective experience, and the CRO blends these insights into a dynamic CRO plan, effectively advancing progress without the constraints imposed by rigid split testing.

Consider it an additional strategist at a fraction of the cost, bringing extensive knowledge of what works to the table.

Interested? How do you start?

It's widely known that Conversion Rate Optimization is a gradual process, requiring time for comprehension and the realization of enduring outcomes. Yet, with our steadfast commitment and established success record, we stand as one of your prime opportunities to achieve success and the substantial lifts attainable only through website testing.

Your best
business
starts here

We're here to listen, understand your goals, develop a strong marketing plan to get you more loyal customers, and show you how KAIHO can help you run your best business.

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Explore use cases for your business and industry
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